Minacord Production
Toma
FILM ABOUT THE BOHEMIAN LEGEND ON SOCIAL MEDIA
We devised a strategy and managed the social media accounts for the movie “Toma,” one of the most-watched films in the history of Serbian cinematography.
Our goal was to establish a strong online presence for the film by creating engaging content that would spark the audience’s interest, stimulate their imagination, and encourage interaction.
Live Premiere
During the premiere screenings of the film “Toma” across the region, in major cities, and at film festivals, we live-streamed audience reactions, behind-the-scenes moments, and the enjoyment of the film by celebrities sitting in the front rows on social media.
Audience Engagement
We continuously monitored post performance and audience engagement, actively utilizing Instagram Stories to attract more followers. Our dedicated community management efforts included promptly responding to all comments and questions from the audience, creating a true fan community for the film “Toma” on social media.
#SocialMedia #Strategy #CommunityManagement #Content